Issue Mobile App
A lightweight mobile publishing platform to create shoppable magazines
Position: Business Designer
Duration: 6 months
Location: Australia
Core team:
Founder/ CEO : Taylor Luk
Marketing: Zayra Bacani
Goal: Built a lightweight mobile publishing platforms that is easy to use for bloggers and brands.
Outcome: Success. Product was Live and used by world-leading brands. Clients includes publishers like Fairfax Media, Newscorp and brands like Commonwealth Bank, Westpac, AMEX, KPMG, South Australia Tourism.
Awards:
2014 Best Aus Mobile Tech Start-Âup, $40,000 + 90 day FMCG Immersion – Mondelez International
View an Issue: http://issue.by/rebelsport/go-further/rebel/
Context:
Issue is a lightweight publishing platform to address key challenges for media company and retailers to deliver stunning content experiences on the decentralised web, drive content to commerce with shoppable stories.
The Issue app allow brands and bloggers to publish their Issue, a issue based shoppable experience that brings together the best part of a magazine with interactive shopping catalogues.
Issue enable bloggers to produce beautiful mobile magazines. With Issue, You will create mobile magazines with shoppable stories, it's as simple as blogging.
Every issue is packaged in a hyper-distributed content format that is Instant, Interactive and Shoppable.